Privacy Policy

We may collect personal information that identifies, describes, relates to, or can reasonably be associated with you or your household, depending on the nature of your interaction with TideCraft.

Categories may include:

• Contact information such as your name, email address, telephone number, billing address, and shipping address.
• Order information such as products purchased, order value, order status, shipping selections, returns, exchanges, and refund activity.
• Account information, where account functionality is available, such as login details, saved preferences, or account history.
• Customer support information such as messages, questions, feedback, requests, and related correspondence.
• Device and network information such as IP address, browser type, device identifiers, operating system, and technical interaction information.
• Website usage information such as pages viewed, links selected, referring pages, browsing patterns, and interaction with store features.
• Marketing preferences, communication choices, and responses to promotional content where applicable.

We do not intentionally require more personal information than is reasonably needed for the relevant interaction, service, or legal obligation.

Personal information may be collected from several sources. The source depends on how you interact with TideCraft.

When you place an order, information is processed to complete the transaction, arrange shipment, communicate order status, manage returns or exchanges, provide customer support, maintain transaction records, and help prevent fraud or misuse.

Payment information may be processed by payment providers and commerce service providers. TideCraft may receive transaction confirmation, payment status, billing-related information, or other records needed to administer the order.

Payment card information and similar financial details may be handled directly by payment processors rather than stored by TideCraft in full. Processing practices are also subject to the privacy and security practices of the providers involved in the transaction.

TideCraft and service providers may use cookies, pixels, tags, local storage, or similar technologies to support site functionality, remember preferences, understand website activity, maintain security, measure performance, and support permitted marketing activities.

Cookies may be categorized by their function, such as strictly necessary, functional, analytics, or advertising-related technologies. The exact technologies available on the site may change as store features and service providers change.

You may be able to manage certain cookies through your browser, device controls, or any privacy controls made available on the storefront. Blocking some technologies may affect site functionality.

Depending on the context, TideCraft may use personal information for the following purposes:

• Processing, confirming, fulfilling, shipping, and administering orders.
• Processing returns, exchanges, refunds, and related customer service requests.
• Providing 24/7 customer support and responding to inquiries.
• Maintaining, operating, and improving the TideCraft website and shopping experience.
• Personalizing certain store features, recommendations, or communications where permitted.
• Sending transactional messages, service notices, order updates, and support communications.
• Sending promotional messages where permitted and consistent with your communication choices.
• Measuring site usage, performance, customer engagement, and the effectiveness of store content.
• Detecting, preventing, and responding to fraud, misuse, security incidents, unauthorized activity, or technical problems.
• Complying with applicable legal, regulatory, accounting, tax, recordkeeping, dispute-resolution, and enforcement obligations.

We may share personal information with service providers, business partners, professional advisers, government authorities, or other parties when reasonably necessary for store operations, legal compliance, safety, or a legitimate business purpose.

Examples may include:

• Shopify and ecommerce platform providers.
• Payment processors and transaction service providers.
• Shipping, logistics, fulfillment, and delivery providers.
• Website hosting, technology, security, fraud-prevention, and infrastructure providers.
• Analytics, advertising, and marketing providers, subject to applicable law and available privacy choices.
• Accountants, legal advisers, consultants, insurers, and professional service providers.
• Government, regulatory, law-enforcement, judicial, or other authorities where disclosure is required or permitted by law.

Information may also be transferred as part of a merger, acquisition, financing, reorganization, sale of assets, or similar business transaction, subject to applicable requirements.

Where permitted, TideCraft may use information to understand customer interest, measure website performance, improve content, and deliver or evaluate promotional communications.

Certain advertising or analytics providers may use cookies or similar technologies to help measure activity, understand campaign performance, or support relevant advertising. Depending on applicable law, some of these activities may be subject to consent, opt-out, or other privacy controls.

If you receive promotional email or similar marketing communications from TideCraft, you may use the unsubscribe option included in the message where available. Transactional communications related to orders, support, security, or service operations may still be sent when necessary.

TideCraft uses reasonable administrative, technical, and organizational measures designed to protect personal information from unauthorized access, loss, misuse, alteration, or disclosure.

No method of transmission over the internet or electronic storage can be guaranteed to be completely secure. Customers should also take reasonable steps to protect account credentials, devices, and communications.

Personal information may be retained for as long as reasonably necessary to provide services, maintain business and transaction records, resolve disputes, enforce agreements, prevent fraud, comply with legal obligations, or support other legitimate operational needs.

Retention periods may vary based on the category of information, the purpose for which it was collected, legal requirements, and operational needs.

TideCraft is a general-audience online store and is not intended to knowingly collect personal information from children in violation of applicable law.

If you believe a child has provided personal information in a way that should not have occurred, please use the contact method provided below so the situation can be reviewed.

TideCraft may use or link to services, features, platforms, payment providers, shipping providers, social platforms, or other third-party resources.

Their privacy practices are governed by their own policies and are not controlled by TideCraft. We encourage customers to review the privacy information of third parties before providing personal information directly to them.

Service providers supporting TideCraft may operate in multiple locations. As a result, information may be processed or stored in jurisdictions outside the location where you live.

Where required, cross-border processing will be handled in accordance with applicable legal requirements and the safeguards available through the relevant service providers.

We may update this Privacy Policy from time to time to reflect changes in our services, technology, service providers, legal obligations, or business practices.

When updates are made, the revised policy may be posted on this page with an updated effective or revision date. Material changes may also be communicated in another appropriate manner when required by applicable law.